More customers.
Locals find you, and like what they see.
A website that shows up when people nearby search for what you do, and turns visitors into enquiries.
We build the website that brings in the work, and take the admin off your plate.
Get a quote in 2 minutes.
An AI receptionist picks up, books the job into your calendar and texts you a summary.
Start with one, or have all three built together.
More customers.
A website that shows up when people nearby search for what you do, and turns visitors into enquiries.
More calls.
Calls and enquiries get a reply straight away, day or night, so the job doesn't go to someone else.
Less headache.
Quotes, bookings, reminders and invoices go out on their own, using the tools you already have.
Real sites, in use every day. Each preview scrolls through the live home page. Open one to see what we built.

A swim meet timing app for Australian clubs: pool-deck phones become synced lane timers, with live results on the TV.

A Margaret River environmental consultancy's website, restored and brought up to date.

Software for swim schools running more than one site: bookings, rosters and payments in one place.

A swim coaching business: online booking, credit packs and a customer login page.

A community club's platform: memberships, online sign-up and facility booking.

An online shop and quote site for a Margaret River workshop that turns retired wetsuits into speargun covers, custom gear and wetsuit repairs.
Made-up businesses, built to show how we work. Open one to see the colours, type and grid behind it.

A plumbing website for the South West, built from a design template.

A restaurant website for Margaret River, built from a design template.

A landscaping website for the South West, built page by page.
I'm Flynn, and I run Precision Software Automation from Margaret River, WA. I build every project myself, so the person you first talk to is the person who builds it and looks after it afterwards. No handballing.
I work with trades, physios and health clinics, service-based businesses and tourism operators. My recent work includes management software for multi-club swim schools and a land sales website for a Margaret River estate.
You can check out some of my recent work in the past projects section above.
Four steps, from your first call to launch day.
1 Tell us what you need.
Call Flynn on 0476 136 896, or get a quote in 2 minutes below.
2 You'll know the price before we start.
On the Growth Plan, one monthly fee and no setup fee. On a one-off build, a written proposal with one fixed price, and a 50% deposit gets it started.
3 You can watch it being built.
A private preview link updates as we go. Comment on anything you see.
4 Then we keep it working.
On the Growth Plan, we look after everything each month and send you a plain-English report. On a one-off build, you sign it off, pay the balance and it launches in your name.
Paying a monthly fee for booking, quoting or job software? We can build it around how you work. You own everything we build.
Over 5 years you'd pay
$24,000
A typical build (a page where clients check their job, plus quotes and invoicing) pays for itself in about 17 months.
Own your softwareGet a quote in 2 minutes.
Pick what you need and see a live estimate. Send it over and Flynn comes back with a fixed-price proposal.
Rather talk it through? Call Flynn on 0476 136 896, email flynn@precisionsoftwareautomation.com.au, or .
Your estimate: Nothing picked yet
Plain-English guides for business owners, so you can make the call that suits you, with or without us.
How much does a website cost for a small business in Australia?The build is only one line on the bill. Here is what actually drives the price, plus the ongoing costs most quotes leave out.Read the guide
What is an AI receptionist, and is it right for your business?Here's what actually happens when an AI receptionist answers your phone, who it suits, and when a real person or plain voicemail is still the better call.Read the guide
Airbnb fees vs your own booking site: what direct bookings saveA worked example showing what Airbnb and Booking.com commission actually costs a host, and what the same booking costs through your own site.Read the guide
WordPress, Squarespace or custom-built: which suits a service business?WordPress, Squarespace, Wix and custom-built all make a website. They don't all make the same website, or cost the same to run once it's live.Read the guide
Getting a website built: what happens, step by stepThinking about getting a website built but not sure what's involved? Here's exactly what happens, in order, from your first call to launch day.Read the guideA standard website, like the Essential website package, takes about 4 to 6 weeks. A complex custom build takes about 12 to 18 weeks. Your written proposal sets out the timeline before we start, and things move fastest when your content and feedback come back promptly.
It depends who hosts it. If you host it yourself, the hosting, your domain and any other services sit in your name and you pay them at cost, about $40 a month for hosting a typical tool. If we host it, Care Essential is $150 a month with hosting included, and your first month is free. On the Growth Plan, hosting and care are already included in the $450 a month + GST, so there's nothing extra to pay.
Every website includes 30 days of free tweaks, and for 30 days after you sign off we fix anything that doesn't work as described, at no charge. After that, your handbook covers the everyday changes, and anything bigger is quoted as a fixed price before we start.
The price is fixed for the agreed scope. It's a 50% deposit before work starts and the 50% balance once you've signed off, before launch, with invoices due within 14 days.
It answers your business phone when you can't, day or night, in a natural voice. It answers common questions using your own information, books jobs into your calendar, takes messages and texts you a summary. Anything urgent or unusual gets passed to you.
Yes. It tells callers up front that they're speaking with an AI assistant, and lets them know if the call is recorded. Anyone who wants a person can leave a message or be put through to you.
Yes, we work with the platforms you already use where we can, and can connect things like Xero or MYOB. Sometimes keeping the app you have is the better deal, and we'll tell you honestly. We check what your app allows before we quote.
You can leave whenever you like. Once it's paid for, you own the code, design and content we make for you. If you host it yourself, your domain, hosting and data already sit in your own accounts. If we host it, we hand everything over when you leave, so you can take the lot to anyone. Care plans have a 3-month minimum, then you can stop any time. The Growth Plan works differently: it's a 12-month term, then month to month after that, and leaving early means paying out the remaining months at $150 each.
No. We're based in Margaret River and work with businesses Australia-wide, and the live preview link means you can watch your project being built from anywhere. We meet in person around the South West and in Perth, and by video everywhere else.